just tappit

TAPPIT EXPERIENCES

Cathay Pacific / HSBC Hong Kong 7s

Who

CSM in conjunction with Cathay Pacific / HSBC Rugby 7s

Where

HSBC Rugby Village, Hong Kong

When

April 1, 2017

An annual sporting event attracting over 125,000 guests over three days. HSBC sponsored wristbands are preloaded with funds and given out to the first 500 HSBC Premier card customers each day to be redeemed against food and beverages throughout HSBC Rugby Village.
aims

Aim of the program

To give HSBC Premier customers VIP access and Food & Beverage credit to the HSBC Rugby Village. Proof of concept for cashless solutions as organisers benefit from easier cash management, quicker reconciliation and elimination of voucher solution.

results

Results

  • tappit successfully provides platform for HSBC Premier customers to gain VIP access to the village and use their pre-loaded wristbands to purchase food and beverage
  • 500 wristbands per day given out over three days
  • 4 F&B outlets with customised menus serviced
  • tappit meets all KPIs agreed with event organisers

HSBC Premier customers benefited from a cutting-edge solution that worked more efficiently than cash or vouchers

features

Features

Registration, fund load, payment and redemption facilities

  • Transaction processing and reconciliation
  • Full, comprehensive reporting
  • Provide all hardware and wristbands
  • Provide necessary software
  • Training HSBC & Ironmonger staff on use of the above